Alexander James

The brief

Logo and brand identity for Alexander James LTD, a luxury real estate company.

What the identity package contains

• The logo: a small house icon between two thin rules, with the company name in an elegant serif and the line “Excellence is our hallmark”.
• A colour system of navy, tan gold and light grey.
• A full set of logo versions and files: colour, black, white, grayscale and monochrome, plus watermarks and scalable vector files.
• Ready-to-use sizes for social profiles and platforms, a favicon and an email signature logo.